Tiktok's inception lies in Douyin (抖音)- the Chinese version of Tiktok. Gathering 600M+ DAU and $77B+ GMV (2020), it would be exciting to walk through this genius product!
Thanks for writing the features in English. I was facing this translation problem earlier. Do you think Simsim OR Bulbul can become Douyin or Taobao of India or Moz/Takatak will win this race or is there a still gap for Livestream Ecommerce selling?
You are welcome. I believe platforms with creator first approach in a productised fashion would stand a better chance. I doubt if commerce first platforms have a different DNA. So I think the ones who are cracking UGC stand a better chance to be the douyin of India.
Taobao has a commerce first approach, so more parallels with Flipkart/ Amazon as they are also gearing up for live streaming commerce. Jury is out!
Very clear introduction!
Thanks for writing the features in English. I was facing this translation problem earlier. Do you think Simsim OR Bulbul can become Douyin or Taobao of India or Moz/Takatak will win this race or is there a still gap for Livestream Ecommerce selling?
You are welcome. I believe platforms with creator first approach in a productised fashion would stand a better chance. I doubt if commerce first platforms have a different DNA. So I think the ones who are cracking UGC stand a better chance to be the douyin of India.
Taobao has a commerce first approach, so more parallels with Flipkart/ Amazon as they are also gearing up for live streaming commerce. Jury is out!
Nice thoughts!! Yeah, Amazon is also trying to catch up with its Amazon Live in the USA. So, they can try it in India in the future also.
Let's see who explores the market first.